Parent of boAt files updated IPO papers, trims fresh issue size

Imagine Marketing, the parent of consumer-audio brand boAt, has filed revised draft IPO documents reducing the size of the fresh equity portion while keeping the offer-for-sale component unchanged. The change suggests caution amid volatile markets and valuation concerns. The company expects to use proceeds for growth initiatives and debt reduction, while existing investors seek liquidity. Key variables for success include institutional demand, pricing discipline and sector multiples in the Indian consumer-tech space.