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Target and P&G Deliver Mixed Earnings Amid Consumer Spending Strains
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Target stays flat while P&G climbs as consumers tighten budgets; analysts see risk to holiday retail strength.
Procter & Gamble gained 2% on stronger household product sales, while Target traded flat after cutting staff and citing weaker footfall. Analysts said the divergence underscores uneven consumer sentiment as credit conditions tighten. P&G’s margin discipline and pricing power offset global softness, but retailers face headwinds from cautious shoppers. Market watchers warn that holiday demand may underperform if credit delinquencies rise into Q4.