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Disney commits $1 billion to OpenAI in expanded content partnership
Disney invested $1 billion in OpenAI to license characters for AI video tools.
Walt Disney has committed $1 billion to OpenAI as part of a strategic agreement to license over 200 characters for generative AI video applications, including OpenAI’s Sora platform. The deal enables Disney to explore synthetic media and AI-powered storytelling while retaining control over intellectual property and brand usage across its entertainment portfolio.