positive
Recently
Apple introduces new M4-based MacBook Air promising 20% better performance
Apple launched a new M4 MacBook Air with faster performance, better battery life, and enhanced AI processing ahead of the holiday season.
Apple unveiled its latest MacBook Air powered by the M4 chip, claiming up to 20% higher CPU efficiency and longer battery life than the previous model. The notebook features a brighter Liquid Retina display and an improved neural engine for on-device AI tasks such as transcription and image processing. Pre-orders opened globally on 6 November 2025, with deliveries starting 15 November. Analysts said the launch reinforces Apple’s hardware refresh cycle ahead of the holiday quarter and positions the company to capture premium-segment demand amid a rebound in PC sales.