On November 18, 2025, British Channel 4 unveiled ‘Arti’, the world’s first AI news presenter. The AI-powered news anchor can generate both voice and video content, providing a glimpse into the future of media automation. This innovative move sparked debates within the media industry about the role of AI in content creation and delivery. Arti’s introduction raises important questions regarding AI’s impact on traditional broadcasting, with discussions around job displacement and the authenticity of AI-generated content at the forefront.