Indian SaaS startups attract renewed global investor interest amid enterprise digitisation boom

Global venture capital funds have turned their attention back to India’s SaaS ecosystem as enterprise spending on digitisation accelerates across the US, Europe, and Asia. Multiple Indian cloud-software firms reported stronger quarter-on-quarter deal pipelines, especially in workflow automation, customer analytics, and cybersecurity tooling. Investors noted that efficiency metrics and profitability paths are stronger compared with the 2021–22 funding cycle. Early stage rounds also saw improved valuations as investors shifted toward proven recurring revenue models. Analysts expect momentum to continue as more Indian SaaS firms expand into North American mid-market clients.

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