Eternal reported a striking 186% year-on-year rise in operational revenue to ₹13,590 crore in Q2, largely powered by Blinkit's rapid expansion and order volume gains. The revenue surge underscores strong consumer adoption and hyper-growth in quick commerce, though it came at the cost of margin erosion. Cost escalations in delivery, logistics and marketing offset the top-line strength. The company said it remains committed to scaling its infrastructure and dark store footprint to support future growth. Analysts will assess whether revenue growth can sustainably translate to profitability.